What you'll be doing
• Create engaging and compelling content that truly connects with our target audience. (essential)
• Develop & execute the marketing strategy backed by specific objectives and KPIs across different mediums.
• Lead & drive our digital growth strategy to enhance the online presence of our respective brands, services and specialists.
• In collaboration with our digital agency partners, oversee the creation of digital ads, manage external marketing resources, and analyse data from platforms like Google and Meta to drive ad performance and growth.
• Assist the management of external stakeholders across diverse marketing channels, including, but not limited to, radio, podcasting, in-door advertising, and talent development, ensuring alignment with overall brand goals and seamless execution.
• Gain an intricate understanding of Create’s patient journey in order to help drive our content strategy and also optimise the patient experience.
• Develop a comprehensive content strategy which will span across multiple channels, allowing us to capture the attention and interest of our audience.
• Design and implement a content calendar to maintain a consistent brand voice.
• Drive the expansion of each brand’s website content to optimise the patient experience.
• Manage day-to-day our online accounts including scheduling, posting, and replying to DMs, comments and reviews.

About You
• You have 5+ years experience in a B2C marketing role, designing & executing effective content strategies.  
• Energetic & versatile. Inherently creative, innately empathetic, content obsessed, meticulous attention to detail and strong deadline prioritisation skills are just a few ways to describe your professional profile.
• Structured yet adaptable. Schedules shift, priorities change, urgent matters arise; someone who can be flexible, persistent and adaptable to the dynamic nature of a growing business is the type of person who would excel in this role.
• Stakeholder management. You love working with people and take pride in communicating clearly and effectively to ensure desired outcomes are achieved.