If You're Serious About Marketing, Social Media Management Tools Are A Must
Default Author • May 2, 2017

Are Social Media Management Tools Effective?


  • Scheduling posts on multiple networks
  • Gathering all brand mentions
  • Responding immediately to new followers
  • Providing faster customer service
  • Managing numerous accounts from a single dashboard
  • Gathering customer insights


Most Popular Social Media Management Tools


  • Hootsuite – Works with over 35 networks
  • Buffer – Works with major social networks
  • IFTTT – Create digital 'recipes' for social management
  • Sprout Social – Works with Google+, Facebook, Twitter and LinkedIn
  • SocialOomph – Covers Facebook, Twitter, Pinterest, LinkedIn, Tumblr and blogs
  • Everypost – Curate content and schedule to major social networks
  • Crowdbooster – Detailed analytics and optimization for Twitter
  • Tailwind – Designed for Pinterest and Instagram
  • Oktopost – Gather insights, schedule and curate content for multiple social networks


Newcomers To Try


  • MeetEdgar – Make the most of older posts and content
  • Reveal – Works through Slack
  • Ghost Browser – Social management through a specialized browser
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